Operating collectively and by consensus, it creates a model of institutionality guided by freedom of expression, the observance of human rights, and the fulfillment of labor rights such as fair working hours and wages, zero tolerance to discrimination, and favorable working environments for single-parent families. The institute’s main objectives are the promotion of civic literacy and social justice in Cuba. INSTAR-an acronym, and also a verb meaning “to encourage,” “to instigate,” or “to incite”-works at the fault lines between artistic practice and activism. From that moment, the cultural sector became an agent of socio-political change in Cuba.
In an unprecedented event, within a few days, more than 20,000 people gathered on a public platform, activating a genuine civic campaign using social media. They demanded transparency from the Cuban regime about conversations that established bilateral relations between Cuba and the United States during the terms of Raul Castro and Barack Obama, respectively.
This action was the culmination of the #YoTambiénExijo campaign, which Bruguera initiated with a group of Cuban citizens in 2014–2015.
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